Color film was built for white people. Here’s what it did to dark skin. – Vox

“For decades, the color film available to consumers was built for white people. The chemicals coating the film simply weren’t adequate to capture a diversity of darker skin tones. And the photo labs established in the 1940s and 50s even used an image of a white woman, called a Shirley card, to calibrate the colors for printing”

via Color film was built for white people. Here’s what it did to dark skin. – Vox.

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